New Balance emails

HTML emails to support promotions and contest for New Balance online store. Numerous areas were designed to pull in information dynamically based on prices at time email was sent, as well as gender of recipient (when we knew it.)

Skills used:

  • Email design
  • HTML and CSS for email
  • Subject line and content A/B testing
  • Click-tracking for Lyris
nbwe_promo_email_large fs-weekend-nb vet-email-nb 72hour_email_large_2 self-email-lrg